Brainstorming and Cost Estimation
To produce a new drink, there must be someone to determine what drink it should be in the first place. This is where ingredients are selected and what type of container will be used. It's also in the first part of the beverage formulation process where a manufacturer figures out if manufacturing the new drink will be economically feasible and if the drink should be evaluated in a lab. Last but not least, the product name, packaging design, and marketing is also determined.
Once the new product concept is given the thumbs up, the first samples of the new beverage is made. The samples are then checked if they need to be improved. Multiple batches of samples are made, making plenty of adjustments until the manufacturer is satisfied with the taste, color, and functionality.
Scaling Up and Quality Assurance
Achieving the right quality is great, but a beverage must be manufactured in a larger scale. In this step of beverage formulation, researchers prepare the new drink for mass production. In most cases, scaling up requires more than getting bigger cups and more ingredients. Some ingredients (or the formulation itself) may also taste differently when handled or produced in massive quantities. It takes a lot of careful calculations to make sure the new formulation maintains its quality and taste. In this step of the formulation process, analysts also work on figuring out the new product's shelf life and nutritional information.
Packaging and Optimization
This part is where manufacturers put the new product in distributable containers like bottles, cans, or cartons. The products are then sent out in batches to convenience stores and supermarkets. However, the beverage formulation process doesn't end there. The product is continuously re-evaluated to improve production and maintain the consistency of quality. Reformulations are also developed to make way to better versions, which can either be used to replace the product or create a newer one.